Reports
Checkout health
Where people drop off between the cart and the payment, day by day, by device, country, channel and type of visitor.
What it includes
- The funnel from cart to purchase, with the drop at each step.
- Daily trend, to see when a problem started.
- Breakdown by device, country, channel and type of visitor, and by payment method if GA4 records it.
- Alerts when payment conversion falls below normal.
- Sources
- GA4 and the shop
- Who it is for
- Ecommerce and development teams who want to catch payment failures before they cost sales.
Questions
Does it work with Shopify and PrestaShop?
With Shopify, yes. With PrestaShop, once its connector is available. The funnel is built from the ecommerce events of GA4 and checked against the orders of the shop.
What do I need to have set up?
The ecommerce events of GA4 (add to cart, begin checkout and purchase) sent correctly from the shop.
All your ecommerce figures, in one place
Sales, advertising, analytics and SEO of your projects, reconciled and explained. Invitation-only beta.